Whether you are communicating to instruct or to promote, presenting a well-organized and thoughtfully designed product makes all the difference in the world.
Ideas & Inspiration
- Keep your message fresh and vibrant by periodically reviewing “perennial” documents and brochures.
- Make the most of informational distributions such as annual and financial reports to remind recipients of why they want to continue to be invested in what you’re doing.
- In a digital age, print newsletters can still be effective. In fact, when print publications are done well, they are reviewed more extensively and with a greater sense of intimacy by readers than their online counterparts.
- Print advertising requires strategic planning no matter the budget. Ensure that paper ads, fliers and postcards are compelling in design and effectively placed.
- Think about digital complements and alternatives. Visit the web-based design services page here.